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People of Comms: Meet the Communications Director Changing the Narrative in East Africa
Industry Intelligence · Updated Daily
New Feature: State of Comms Africa 2025 Report — Out Now
Arena Conversations: The Future of Crisis Comms — Register Free
12 New Jobs Posted This Week Across Africa
People of Comms: Meet the Communications Director Changing the Narrative in East Africa
News & Features

The practitioners moving...

News, analysis, interviews, and long-form features on the people, brands, and ideas shaping PR & Comms across Africa.

This Month's Spotlight
People of Comms · June 2026
Aurélie Adam Soulé Zoumarou – Minister of Communication and Media, Benin
Minister of Communication and Media, Benin
Porto-Novo, Benin

"Aurélie Adam Soulé Zoumarou is not a typical ministerial appointment. She is an ICT engineer by training, a telecommunications veteran by practice, and an active PhD researcher in Information Science and Communication, which means she is simultaneously building infrastructure, regulating media, and studying the theory of how communication actually works. That combination exists almost nowhere else on this continent at the ministerial level."

Read the full interview →
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